The Moving Goalpost: Why "Enough" Is Never Enough (And What You're Really Trading)
Sep 19, 2025
Let me ask you something that's going to make you uncomfortable: When is the last time you said "This is enough" and actually meant it?
I'm not talking about the polite "enough" you say when someone offers you seconds at dinner. I'm talking about the deep-in-your-bones, soul-level "enough" where you actually stop chasing, stop grinding, stop sacrificing everything that matters for the next milestone that promises to finally fill the void.
Can't remember? That's what I thought.
Here's the brutal truth you don't want to hear: You've turned "enough" into a moving target, and you're the one holding the gun.
The Goalpost Game You Can't Win
You told yourself you'd be happy when you hit six figures. Then seven. Now you're chasing eight, and somehow you're more miserable than when you started.
You said you'd slow down after the next promotion. The next deal. The next launch. The next whatever-the-hell-carrot you're chasing this quarter.
Wake-up call: The goalpost has legs, and it runs faster than you do.
Every time you get close to "enough," you move the damn thing further away. You've become addicted to the chase itself, convinced that the next achievement will finally give you permission to breathe.
But here's what's really happening: You're not chasing success. You're running from the fear that who you are right now isn't enough.
The Stories You Tell Yourself (And The Price You Pay)
Let me guess your greatest hits:
"I'm building something bigger than myself."
Translation: I'm afraid if I stop, I'll become irrelevant.
"I'm securing my family's future."
Translation: I'm too scared to face my own insecurities about worthiness.
"I'm so close to the next level."
Translation: I've made "more" my identity, and without it, I don't know who I am.
"Once I hit [insert number here], then I'll have work-life balance."
Translation: I'm lying to myself because the truth is too terrifying to face.
Want to know what you're really trading for these fairy tales?
Your health. When's the last time you felt genuinely rested? Not "I got six hours of sleep" rested. Soul-level, deep-in-your-bones rested. You're running on fumes and calling it fuel.
Your relationships. That partner who used to light up when you walked in the room? Now they compete with your phone for your attention. Your kids? They've stopped asking you to play because they know the answer.
Your sanity. You're achieving everything you thought you wanted and feeling more empty than ever. The irony is suffocating, isn't it?
Your present moment. You're so busy building tomorrow that you're missing today. And tomorrow? You'll be building the day after that.
The Lie You've Bought Into
Here's the story you've sold yourself: "I'll be happy when..."
That's the biggest lie you've ever told yourself.
Happiness isn't a destination you arrive at after collecting enough trophies. It's not a reward for good behavior or hitting arbitrary metrics. It's a choice you make right now, with what you have, where you are.
But you can't see that because you've confused your net worth with your self-worth. You've made your bank account your identity and your achievements your value system.
The truth that's going to sting: You're not building an empire. You're building a prison.
And the saddest part? You're the warden, the prisoner, and the one holding the keys.
The Question That Changes Everything
Stop for a second. Right now. I want you to ask yourself something, and I want you to sit with the discomfort of not having an immediate answer:
What are you actually afraid would happen if you stopped pushing past enough?
Really think about it. Strip away all the noble-sounding justifications and get to the core.
Are you afraid you're not valuable without your achievements?
Are you afraid people will stop respecting you if you're not constantly winning?
Are you afraid that if you slow down, you'll have to face parts of yourself you've been avoiding?
Are you afraid that who you are underneath all the success isn't enough?
Here's what I know about you: The version of you that your loved ones fell in love with had nothing to do with your net worth.
The Mirror Moment
Look at your life right now. Really look at it.
You have more than 99% of the world. You have resources, opportunities, and achievements most people dream of. You have "enough" by any reasonable standard.
So why does it feel like you're starving?
Because you've been feeding the wrong hunger.
You've been trying to fill an emotional void with external validation. You've been trying to earn worthiness through achievements. You've been trying to purchase peace with productivity.
It doesn't work. It has never worked. It will never work.
The Choice You Have to Make
Here's your moment of truth: You can keep playing the goalpost game, chasing a finish line that doesn't exist, sacrificing everything that actually matters for more of what doesn't.
Or you can do the scariest thing a high-achiever can do: Define enough for yourself and actually honor it.
Not enough according to your industry.
Not enough according to your parents' expectations.
Not enough according to the highlight reel you see on social media.
Enough according to your soul.
What if enough was waking up excited about your day instead of dreading it?
What if enough was having dinner with your family without your phone?
What if enough was building something meaningful instead of just profitable?
What if enough was feeling proud of who you are, not just what you've done?
The Permission You've Been Waiting For
You don't need anyone's permission to stop the madness. Not your industry's. Not your peers'. Not even your own outdated programming.
You are enough. Right now. As you are. With what you have.
The only question left is: Are you brave enough to believe it?
Because until you do, that goalpost will keep moving. And you'll keep chasing it until there's nothing left of you to chase with.
The choice is yours. But choose fast – your life is happening while you're busy planning your next achievement.