NICE TO MEET YOU
I'm Deana Watson
Hi, I’m Deana (Dee-nuh), and I help high-achieving professionals break free from the life they unconsciously built for everyone else.
For over a decade, I played—and won—the real estate and entrepreneurship game. I built a million-dollar sales team, ranked in the top 1% of real estate agents nationwide, sold that business, and coached some of the top performers in the industry… all while moving around the country as a military spouse and juggling some of the hardest personal seasons of my life.
But here’s what most people didn’t see:
Behind the success, I was exhausted, misaligned, and operating from a playbook that wasn’t mine.
Now, through My Momentum Coaching Programs, I coach leaders, business owners, and high performers who feel stuck in the success they’ve built—and are ready to burn the rulebook, rebuild on their own terms, and finally feel free in their life and business.
I believe success should feel like freedom.
And freedom starts with truth.
My work combines mindset coaching, values alignment, personal brand clarity, trauma-informed guidance, and a whole lot of real talk. Whether you’re redefining your life, pivoting out of burnout, or building something that actually aligns with who you are now—I’m here to help you set yourself free.
Let’s rewrite the rules together.
I can’t wait to hear your story—and if you’ll let me, I’d be honored to be a small part of your next chapter.
Unleash YOU!
X- Deana WatsonÂ
"From the moment we began working together, Deana's approach has been nothing short of transformative. Her commitment to accountability has been instrumental in my growth, ensuring that I stay on track and meet my goals consistently. She has a knack for recognizing challenges before they even arise, allowing me to address potential issues proactively. Her straightforward, no-nonsense approach dispels any myths and provides me with the clarity and confidence needed to make informed decisions."
-Â Dani Brinson
"Deana has been my coach for 3Â years. When I first started with her, I was sure that we would only touch real estate coaching but you can't really be coached if you can't improve on your whole life. Deana has taught me not only how to succeed in business but also in my personal life to really figure out what I want out of it and what makes me happy. She helps you figure out what you don't have answers for. We have tied it all together and I can't wait to see what the next year teaches me."
-Â Katy Donovan
"As someone who has experienced coaching with other coaches for the last 7 years, I can say that Deana really is my favorite. I started coaching with Deana about 1 year ago and the # 1 thing that comes to mind for me is that Deana truly listens to my needs and coaches me around what I need in that moment and gives me the safe space to work through whatever struggles I am having that week. "
-Â Casey Hearn
The Breakthrough Blueprint Coaching
You’ve checked all the boxes — career, business, family, income. From the outside, it looks like you’ve “made it.” But inside? You’re exhausted, stuck, and questioning whether the life you’ve built is really yours.
The Breakthrough Blueprint™ is my signature 6-month, 1:1 coaching experience designed to help high performers break free from the mental prisons of burnout, “shoulds,” and borrowed definitions of success.
Through 20 private coaching sessions, we’ll walk step-by-step through my proven 5-phase process — Expose, Exchange, Envision, Embody, Elevate — so you can finally:
✨ Take off the mask you’ve been wearing to keep it all together.
✨ Release the beliefs and roles that no longer serve you.
✨ Redefine success on your terms.
✨ Align your habits and rhythms with the life you want.
✨ Elevate into your most authentic, powerful self.
This isn’t about quick fixes or surface-level hacks. This is deep, personal transformation — the kind that gives you your life back.
Join a community of high performers who are redefining success on their own terms!Â
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I Help High Achievers Break Free, Get Clear, and Build a Life That Actually Feels Like Theirs!Â
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I know what it’s like to see the vision so clearly you can taste it… but still feel stuck behind invisible walls you can’t seem to break through.
Through My Momentum Coaching Programs, I help purpose-driven professionals get unstuck from misaligned success, reconnect with their truth, and create a business and life that finally feels like freedom—not pressure.
This isn’t just about crushing your goals.
It’s about making sure those goals actually belong to you.
